What Does The Birdy Say? TWEEEEET

Facebook, LinkedIn, Instagram, Snapchat, Pinterest, and Reddit, and TWITTER! There are endless social media platforms available to us for entertainment, connections, and even work. Depending on what you want to accomplish, there will be a social media website that can help you with it!

When it comes to working on social media or using social media for work, Public Relations professionals agree that there is one platform that comes above all others: **Drumrolls* TWITTER!

Public relations experts consider Twitter as one of the most social media channels for PR because of how open it is for any and all types of information. There are users who are politicians, business leaders, media pundits, and influencers… there are all types of content from blogs to breaking news, top trending stories, and random gossip.

If you’re in PR, or trying to practice PR, you’re in the matchmaking business. You’re trying to connect and amplify yourself, your client or your story to a wider, mass audience, via traditional or social media. If Twitter can help you, then it’s a useful tool. But there are only so many hours in the day. Robert Wynne – Twitter for Public Relations: Fact and Fantasy

For PR pros, Twitter is ideal for monitoring news media and networking with journalists and other influencers. There is the possibility of finding information on the spot and connecting with people who might know more information. Twitter can be used to publicize news, promote brands, and share messages.

5W Public Relations shared how Twitter could be The Ultimate Public Relations Tool:

• Publicizing news, blog posts, articles, and other content, typically the firm’s own content

• Retweeting, ad nauseam, content from other users who reference the firm

• Participating in #followfriday, such as doing a reply-all that includes the hashtag

• Live-tweeting at events, using a hashtag set up especially for the event

• Pitching to journalists

Regardless of what your campaign is or which agency you work at, Twitter offers a superb public relations tool, and it can be used anywhere by anyone!

Make sure to check my Twitter @Mari_Thinks!